If you have any friends on Facebook then you will know someone who is playing Farmville, that crazy game where people invest their time planting imaginary crops and reaping imaginary harvests, to earn imaginary coins to buy imaginary barns. 99.999999% of those people don’t want to BE farmers, but after playing the game I bet [...]
I was reading this article earlier today about how the consumer is not looking for “better” when there is an established brand, they are looking for new, and I compared it to the current state of the class of so-called-marketers, internet marketers. In the internet marketing world, a large mantra of what is taught by [...]
Like the robots in an Isaac Asimov novel, I now subject all of my actions online to a simple set of laws. The primary law is the one on all others are based. if you have been following me on Twitter you will have seen me ask – Will this action contribute to me making [...]
Look here’s the story so far. Something in the universe (or that massive collection of connections in my brain) is conspiring to ensure I get a good swift punch between the eyes. It’s like that extra hard revving sound you get when you should change to a higher gear in the car. It is time [...]