The other weekend in Australia was one of our beloved sporting events, the Bathurst V8 Supercars. I have watched this race in all it’s guises since I was a child (yes I AM a closet rev-head). Way back when, different makes of cars used to go round the mountain course and then came a period [...]
At the moment I am reading Crush It* by Gray Vaynerchuk. When I first opened it I thought that I would be done in about 5 minutes because it’s not exactly a thick tome. I really admire Gary Vee, so why is his book still sitting half read on my night stand when it should have [...]
You may remember last week when I called for volunteers for my new podcast project. I must say I got a good response without even pimping the idea amongst my friends and that gave me the impetus to move forward. Here’s how you can contribute to this project. Think about a story from your life [...]
After watching Merlin Mann’s recent video on make-believe help I started thinking about the relationships, in particular on the internet, that are being used for survival. Merlin’s video was response to a satirical video he made yesterday about the sometimes ridiculous hacks that self-help type sites put up. For me the 30 odd minutes he [...]
Do NOT feed the trolls Firstly, by posting this I am absolutely doing the WRONG THING and I really am indulging a small pleasure by “fighting on the internet”. If this happens to you, remember hypocrite Allison and do NOT feed the trolls, do not engage, hit the spam button and ban the user. The [...]
First watch this This video struck a chord with me when I realised that when I wrote words to sell, I didn’t love those words. I was too busy laying out each syllable like a body on a vivisectionist’s table, peering at the entrails to see what made it tick, and in doing so I had [...]
I have another side project running (Yes I know… another one) and I am looking for five minutes of your time to tell me a story from your life. It can be anonymous or named but it will be recorded, or read aloud, for a podcast series. The stories are to revolve around Courage Love [...]
Put your hand up if you/ your product is designed to give a GREAT user experience? Do you even know what your customers would think a great user experience would be? Time to stop yelling at me that you product is going to change my life, try listening to what I ask for. Maybe even [...]
After the announcement today that the FTC will require specific behaviour from American bloggers and Internet Marketers there will be a lot of declaration going on to make sure people are compliant before the December 1, 2009 deadline. This blog of mine probably doesn’t come under FTC jurisdiction seeing as I am a British Subject [...]
In a parallel universe Twitter still exists, but no one knows how many people follow them, nor how many people they follow. What does the twitter stream look like? People search the stream for people talking about subjects that interest them. If they find someone who is regularly talking about what they want to read [...]