There is a movement online. A groundswell of opinion, that has been building for a couple of years.

First there was a lot of lip service to transparency. A spill over from the corporate days where transparent management was a big thing. Transparency was a good idea in practice…but who really practiced it?

People aren’t standing for lip service any more, they are outing bad business practices online. A combination of a higher focus by Government regulators, and customers themselves, demanding transparent and ethical business dealings. The shady and the completely fraudulent have been given notice, and they really need to take heed.

We are taking founding members for the Secret Women’s Business Network at the moment. Even though we are charging a ridiculous $4.95 a month to join the group, top post in the main membership area is a video explaining how to unsubscribe. Why? Because we believe in ensuring that every thing that we have hated about other paid-for programs, is fixed in ours. We are quite militant about that. We don’t want people to pay us because they “forgot” to unsubscribe, or because the amount is so low that they don’t expect much for their money.

We are not fearful about people unsubscribing because MONEY is not our motivation, our MEMBERS are.

It doesn’t take courage to be militantly ethical, it takes integrity.